PP Show: Seven deadly sins of scheme communications

Shilling on how to be a communications angel

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The pensions industry can more effectively engage members if it avoids "seven deadly sins" when communicating about pensions, says Shilling Communication. So, how does the industry go from being a sinner to a saint?

Envy Communications consultant Steve Sykes said it is not uncommon for businesses to covet communication technology being developed or used by others. He said: "Just because something is new,...

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